As several people have hinted, the reasons for digital in something like high volume catalog work is that the computer and digital scanning setup replaces not only Polaroid tests, film, and processing, but more importantly, also color separation costs. This brings a profit center into the commercial studio that used to support an entire different operation. Downside is that to go this course the studio operation has to do an enormous volume of work to amortize the equipment before it is obsolete. But despite this it brings down the client's cost for photography/separations. At risk of being unkind, this sort of high-volume studio work is exactly the sort of thing that is going to be 'run of the mill' more or less by defa
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