Now that the New England winter is over, the sidewalks are no longer coated with ice, and it is light more than six hours a day, my thoughts turn to getting out and making a few artistically stunning happy-snaps for the living room walls.
While pondering all of this, a question suddenly occurred to me. As the yuppies would say, what do I, as the photographer, bring to the party?
To illustrate my point, let me recount three worst-case scenarios I have witnessed.
First. A local wealthy young woman decided she would like to be a great fine artist and photograph the human condition. She purchased the latest, most expensive model Nikon, a hundred or more rolls of color film and flew to Bangladesh for a private tour of some leper colony or similar unfortunate encampment.
There, she set up the tripod and camera on auto-focus, auto-exposure and activated the motor drive. For all I know, she just loosened the tripod head and let the camera spin around by itself, shooting the little children gathered around as the exposures automatically pumped off.
Returning to NYC, she dumped off the hundred rolls of film at a prominent lab for development and proofing. Several dozen randomly-selected frames were made into 30x40 prints and professionally mounted and framed. A show/cocktail party of this work was held at a local gallery, at which she was hailed as one of the great photographers of the 20th Century.
What, exactly, did this woman contribute, except the ability to land a young husband with the deep pockets to fund her great adventure with automatic equipment?
Example Two. I once worked for a food photographer. His typical method after receiving a commission, was to first hire a prop-stylist to canvas the local antique stores for nick-knacks to dress the table-top set. Then a food stylist was brought in to cook and prepare the product to be photographed.
A large softbox was shown onto the set and the shot framed with dummy stand-in props. The assistant determined the proper exposure with test Polaroids.
The agency art director selected the props from those gathered by the prop-shopper, while the food stylist arranged the final product on the set. After the art director was happy with the composition, the assistant made the exposures and the lab technician processed the film.
Again, what was the photographer’s contribution beyond building the studio, convincing the art director to give him the commission and hiring all the free-lancers to do the work?
Finally, I once worked for a fashion photographer. He had me set up a simple white flatly-lit wall. A very expensive, skinny, double-jointed NYC model whose hair and make-up were done by free-lancers, and who was dressed in the client’s clothes, simply stood in front of this wall and shook her booty to the rhythm of some loud fast recorded music. I fed pre-loaded motor-drive cameras to the photographer, who tracked her just as he would a parade going down the street in front of him. Later, the lab souped the film and the art director picked the frame to publish in the ad.
Again, what part of this adventure belongs to the photographer? He turned on the motor drive, but had nothing to do with the subject being “photo-copied”.
On the fine art scene, I have recently seen beautiful photographs of Big Sur and Cape Cod. What I would describe as technically exquisite snapshots of a breathtaking scene. Very nice, but nothing which could not be produced by anyone with an automatic camera who just happened to be there at the time.
So is the photographer’s contribution that he happens to live near a picturesque area which he can visit with a camera every morning before breakfast? Sooner or later, the sun, tide, fog and gulls will be all in the right place and ready to be recorded.
Then there are the autumn scenes of red maples and white churches in New England. Or perhaps rapidly flowing streams running past an old mill. Much more work to locate than well-known photogenic targets like Big Ben or the Great Pyramids.
Is the photographer’s claim to fame simply that he likes to take his little Ebony on endless walks, no matter the weather, all around the countryside? While the rest of us happily sit home by the fire and type things onto the photography forums?
So, to repeat my question, just what is it that we as photographers contribute to the picture?
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