The "why you" question is essential. Not just for KS but for any grant process or getting a shooting job in a competitive environment. I pursue a new architect client I have to answer that question as I have tons of competition. Why hire me and not the guy you hired last time? The why me question is essential to ANYTHING you do in the arts. Every grant proposal I write or artist residency I try to get requires that I answer that question. You can't assume that your work speaks for itself and in this case you are not showing much work. You are not going to get far in photography without knowing how to answer that question when you are proposing to do something you haven't done yet. Selling an existing print is obvious. They can see it but you are asking people to by into something you haven't produced yet. Tell me why I should have the faith in you that you can pull this off.
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