I think the problem is that artists tend to have a lot of artist friends, and so the kickstarter requests never end.
My friend Vince Cianni has an elegant solution. He sent the following with his announcement:
I am sending this to the photographers on my list. Because we are all trying to fund our own projects, I am not asking that you donate to the Kickstarter campaign. However I am asking if you would consider posting on your social media sites, since the success of crowd funding requires reaching as many people as possible.
When I do a kickstarter project, I plan to borrow this approach.
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