Originally Posted by
Mark Barendt
No confusion for me.
I truly believe that emotion drives the buying decisions of anything that must be sold. It's all about whom we trust first and then what we know.
Take margarine/Oleo for example. There was a point in my life where I believed fully it was better for me than butter.
There were a few other people that believed that too, we were afraid of butter. Uncle Sam and a few others sold us on that fear.
Turns out we were wrong. Eggs, same basic thing.
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