Oh get real! Looked at a gallon of gas or a can of paint lately? Petrochemical and distribution costs are up all across the board. Film was probably kept artificially low for quite awhile due to direct competition. Now that they're tending to specialize in color neg
vs chrome, each is at liberty to make more profit. Sure it hurts to be spending almost double for a box of 8x10 color film compared to just a couple years ago. But it's gonna
keep happnin'. Look at current prices of even Ilford b&w paper compared to a year ago.
It's called inflation. And in this instance, it's a rubber band that has been too tight for too
long and is suddenly snapping.