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Thread: Google Ranking for Food Photography

  1. #11

    Join Date
    May 2006
    Posts
    2,588

    Re: Google Ranking for Food Photography

    OK let me be clearer: As you progress along the lovliness curve, at some point the search-engine friendliness, accessibility and simplicity start to fall off. Once you have reached that point of lovliness, then the tradeoff starts to matter and decisions have to be made.

    But luckily, that point is way, way far into the lovliness axis, where most sites don't venture (nor really need to venture IMHO.)

  2. #12

    Join Date
    Jun 2002
    Posts
    9,487

    Re: Google Ranking for Food Photography

    Well at the far reaches of the lovliness curve it would simply be a splash page of a huge jpg of Uma Thurman (or _______) reclining in loose, silk garments.

    That "lovliness curve" analogy is great, I should bring you along on my pitches.

  3. #13
    Seattle photographer Photomax's Avatar
    Join Date
    Sep 2006
    Location
    Seattle
    Posts
    135

    Re: Google Ranking for Food Photography

    The first real paragraph is very important. This paragraph, like the H1 heading, should be very direct and descriptive: it should contain all the words that search engines will latch onto. Who you are, where you are and what you do etc. Avoid search engine misfire fluff like: " Welcome to our new site. Enjoy, please tour our galleries and contact us with any questions..." These kinds of lines will yield 0% search engine results.

    Having these key headlines and paragraphs way up top is important too. Removing all the font tags, tables and layout structure code into a CCS file moves the headline and intro up to the top of the code where google and other search spiders will find them more easily.

    Its interesting to take a look at the code behind photographer's and other content websites. Sites that have frames and tables have tons of code that is hard to read. Checking the code of a clean CSS site reveals shorter more direct code. Helpful comments can explain what the <divs> are and where they begin and end etc. It is also easier to spot the real content which is very helpful when it comes to making changes....

    Max

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