As with most post-graduate programs - I'd say ignore the name of the school unless you only want to name-drop. Go for the professors you want. Figure out who's teaching where - figure out if it's the right crowd for you to hob-nob with. Chances are, the other students may well be like-minded and you'll find it's a good milieu to be in. Don't underestimate both these factors. It's everything IMHO.